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A New Language of Experiences
for Your Museum

We will tell your story by combining art and technology

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Our Mission and Goals

Our team specializes in creating unique multimedia solutions for museums, combining cutting-edge technology with a scientific approach. We strive to make each project an immersive and meaningful journey, drawing visitors into the world of art and history. Our innovations help cultural institutions step into the future, engaging audiences in reflection and expanding their perception of culture.

What They Say About Us:

«What these young artists are doing is a revelation for me. It is a very interesting format. Using multimedia technologies, they create a literary and artistic theater, and this is extremely valuable because immersion itself is often perceived as a gimmick. But when it transforms an exhibition space into a theater, the audience is able to step beyond the frame and truly experience the story as participants.»

«The images of the 'Silent Scene' from Meyerhold’s "The Government Inspector" flash and give way to Karl Bryullov’s "The Last Day of Pompeii". Close-ups of faces from the painting subtly move and then freeze, while through them, archival footage of that time emerges—rehearsals, performances, Zinaida Reich, Meyerhold himself, and the construction of a theater that was never meant to be built. Through the light and shadow of projections by media artists Anna Frantsuzova and Katarina Cokrlic, we witness the dreams of what was and what could have been in the life of Vsevolod Meyerhold.»

«The authors of the 3D reconstructions and installations in the third sector of the exhibition are young, talented artists—the с2 team. They transformed the ceiling of our space into a color-music composition based on August Lanin’s relaxation module, recreated floating objects in the exhibition hall, allowing visitors to grasp the principles of form generation used by the artist, and revived the architectural color-music complex "Post-Apocalypse". The team masterfully works with rhythm, form, and the fusion of auditory and visual elements, all while keeping the artist himself at the center of attention.»

We Do:

Video Projections for Museums

Video Projections for Museums

We direct and craft video projections that transform museum spaces into a captivating world of visual stories


AR Interfaces

Interfaces and AR Interfaces

Our applications let visitors view exhibits from a new perspective and explore history before visiting the museum.


Audio in Museums

Audio Design

We create sound installations and interactive audio elements that guide and accompany visitors through the museum space.

Machine Learning in Museums

Machine Learning

We help integrate AI into your museum, using machine learning models to create interactive exhibit elements.

AIMs Seminar

Explore the prospects of integrating digital technologies into the museum space at our annual AIMs seminar.

When: June 25, 2025
Where: ITMO University, Saint Petersburg, Russia or online

Program (in progress)

Target Audience: IT specialists creating digital and multimedia content for museums; curators; art historians and cultural scholars.

Key areas of work at the international seminar:

  • Scenography: issues and methods for developing exhibition visual representation concepts; working with lighting and spatial composition; color theory within exhibition design tasks.
  • Storytelling: selecting narrative language; working with exhibits; curator and designer communication; challenges of effective information transfer.
  • Interactive Journey: integration of interactive elements into exhibitions (AR, VR); creating routes and scenarios to engage visitors; developing interactive installations; creating visual and sound effects.
  • Interactive Interfaces: development and implementation of applications and interactive panels that provide new ways for visitors to interact with museum content.
  • Audio Design: creation of audio guides, sound installations, and interactive audio elements.
  • Data Analysis and Machine Learning: applying data and artificial intelligence to personalize visits.
  • Visitor Experience: research results focused on analyzing the perception and impact of scenography's visual elements on visitors, as well as the effectiveness of routes and scenarios.
Keywords: digital scenography, interfaces, augmented reality, virtual reality, machine learning, video projections, installations, audio design, interactivity, personalization of the visitor experience|

Become a Speaker: Submit your proposal with a presentation abstract to aim-seminar@yandex.ru.

Join us to discuss how technology can enrich the museum experience.

aims-2025

AIMs'25: Schedule

June 25, 2025

Saint Petersburg

ITMO University Congress Center


  • Opening of the Seminar

  • Anna Chizhik

    Saint Petersburg State University

    Using Machine Learning to Create Emotion-Reactive Installations

  • Alexander Kuznetsov

    ELAR Corporation

    Experience authentic cultural heritage

  • Ekaterina Tatur

    ITMO University

    Research of the territory potential on the basis of digital footprint on the examples of Smolensk Orthodox Cemetery and Smolensk Lutheran Cemetery in St. Petersburg

  • Irina Mamonova

    Saint Petersburg State University

    Research and actualization of the artist's creative heritage with the help of multimedia exhibits in the exhibition space

  • Anastasia Baranova

    F. I. Chaliapin Museum of Music

    The Multimedia Museum-Theater as a New Form of Immersion into the Past (based on the experience of the F. I. Chaliapin Museum of Music)

  • Polina Streltsova

    Zotov Center

    About the project “Work and Live. Constructivist Architecture. 1917–1937”

  • Maxim Novikov

    c2-command

    Human Psychology as One of the Key Elements in Designing Exhibition Spaces

  • Coffee Break

  • Dasha Zakharova

    multimedia artist, Russia

    Why Does Art Need Technology?

  • Alisa Ledovskaya, Darya Mikheeva

    Saint Petersburg State Institute of Film and Television

    Implementation of documentary storytelling in virtual reality: The case of the VR project “Tributs' Bunker”

  • Irina Klimovitskaya

    St. Petersburg State Museum of Theatrical and Musical Art

    Shifting the viewpoint. On the exhibition "The Meyerhold Case, or Always Craving ‘The Inspector’"

  • Olga Yudina

    The State Hermitage Museum

    Museum + Theater: The Specifics of Organizing a Site-Specific Theater in the Hermitage

  • Nikolay Nikolenko

    NIKO digital prod.

    Creating a Virtual Exhibition

  • Maria Koval

    NIKO digital prod.

    AI in Museum Practice and Art

  • Coffee Break

  • public talk

    Alexander Sokurov and Pavel Kaplevich

    Engage and Inspire: How to Tell a Story in a Museum?

    moderator - Anna Frantsuzova

  • Coffee Break

  • Ksenia Psarev

    University of Vienna

    Expo 67 and the Birth of the Multimedia Museum

  • Maurilio Pirone

    University of Bologna

  • Katarina Cokrlic

    University of Bologna

    Projection Technologies in Museums: Video as a Tool to Enhance Narrative Understanding in Exhibits

  • Tijana Jevrić

    multimedia artist, Serbia

  • Ekaterina Rybakova

    University of Bologna

    Radical Personalization of the Museum Experience through Digital Technologies

  • Alisa Plakhotnyuk

    Saint Petersburg State University

    Narrative as an Exhibit: The Use of Interactive Storytelling in Museum Spaces

  • Veronika Kalgushkina

    The Polytechnic University of Milan

  • c2-command

    Developing a Methodology for Collecting Digital Footprints through QR Navigation: Audience Behavioral Responses, Engagement, and Semantic Reactions

  • Closing of the Seminar

Our Partners

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